Techy boyfriend put through his paces in the latest FreeviewPlus TVC
FreeviewPlus’ ease-of-use is front and centre in the latest execution of Freeview’s Keeping up with the Freemans campaign, which aired last night.
The new spot introduces daughter Jen’s ‘techy boyfriend’ who is eager to impress Mr Freeman with his tech expertise, explaining how to jump through hoops to watch catch-up TV through his laptop onto the TV. Little does he know Mr Freeman has no need for his ‘skills’ thanks to FreeviewPlus’ easy-to-use and simple interface, allowing him to access live and catch-up TV all in the one place.
“Meeting the Freemans has been an entertaining ride and we are very pleased with the response. The latest commercial demonstrates just how easy it is to use FreeviewPlus and get more choice from your TV.” Freeview CEO Liz Ross said.
The latest ad is the fourth in a major campaign which brings to life the Hybrid TV service, FreeviewPlus, through the typical Aussie Freeman family.
Director (Jungle): Al Morrow
Executive Producer (Jungle): Nick Simkins
Producer (Jungle): Suzanne Mallos
Producer - Tanja Perl
Post House: White Chocolate
Sound Design: We Love Jam