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SMG Australia promotes Chris Vance to National Strategy Director

SMG Australia promotes Chris Vance to National Strategy Director

SMG Australia has promoted Chris Vance to National Strategy Director to work closely with the national management team across content, data and investment.

Vance, who has been with SMG for seven years, will relocate to Sydney for the new role and lead the national strategy team, working closely with Strategy Directors Laura Davey, Penny Shell and Sergio Brodsky.

"This is a timely and well deserved promotion for Chris. As many of our clients are dealing with disruption within their industries, Chris's innovative thinking and ability to drive transformation will be highly valued by our clients." said SMG Australia CEO Chris Nolan.

Vance added: “SMG is a fantastic agency with great clients and potential. I look forward to the new challenge of accelerating our strategic product nationally.”


For more information:

Andrea Kerekes, Access,, T: 0418 427 412 / 02 9292 7000

Rachael McKenzie, Access,, T: 0433 890 127 / 02 9292 7011

About Starcom MediaVest Group

Starcom MediaVest Group architects connected human experiences to create value for our clients through precision marketing, content and technology solutions. Globally, SMG has 8,000 employees and 110 offices worldwide. In Australia, SMG has five offices and more than 240 employees creating experiences for partners such as Suncorp, Optus, Virgin Mobile Australia, MARS, SAMSUNG, Subaru and Metcash. Named three years consecutively in BRW’s Most Innovative Companies list, SMG Australia also won Agency of the Year and the APAC network was named Network of the Year at the 2015 Festival of Media Asia Awards. Ranked the number one global network by Ad Age and RECMA, SMG partners with the world's leading marketers and more digital disruptor brands than any other agency network. SMG's network includes our three global agency brands Starcom, MediaVest and Spark; content brands LiquidThread, MRY and Relevant24; and ad tech units, RUN, Audience On Demand and more. In 2014, SMG ( was named the top media network at Cannes and Festival of Media Global. SMG is part of Publicis Groupe [Euronext Paris FR0000130577, CAC 40], one of the world’s leading communications groups.  You can follow us on Twitter via @StarcomAus or @MediaVestAus.