Sydney Airport launches Nespresso Pop-up Boutique in Australian airport first
In an Australian airport first, Sydney Airport will launch a Nespresso Pop-up Boutique at the T2 Domestic terminal. The conceptual coffee hub will showcase a selection of globally recognised coffee machines and products, as well as offer customers a convenient opportunity to sample the breadth and depth of Nespresso Grand Crus coffees.
Launching in time for winter on 28 May, the Nespresso Pop-up Boutique will be available for a limited period from June to August in T2 Departures and forms part of the refreshed terminal, designed to create new and unique retail opportunities. The T2 refresh will provide customers with added choice and value, enhancing the overall airport experience.
The concept store will feature the Grand Crus Wall, displaying the full range of 23 Grand Crus coffees. Coffee specialists will be on hand to guide customers through the full range of Grand Crus coffees on offer, providing a unique tasting session pre-flight. The Nespresso Pop-up Boutique will also provide a handy and environmentally friendly capsule recycling collection point for existing customers.
Loïc Réthoré, General Manager, Nespresso Australia & Oceania said, “We receive great feedback from Club Members regarding their Boutique experience. The new Nespresso Pop-up Boutique will increase the accessibility of our coffee experience for people travelling via the airport.”
“One thing our customers expect from their airport experience is a choice of quality coffee options. We have exceptional coffee retailers at both T1 and T2 and we’re excited to partner with a respected coffee brand like Nespresso for the winter period,” Sydney Airport General Manager, Retail Glyn Williams said.
The Nespresso Pop-up Boutique will be located in Sydney Airport’s T2 Departures opposite Country Road from June to August 2015.
ABOUT SYDNEY AIRPORT
Sydney Airport is Australia’s gateway airport, serving 38.5 million passengers a year and connecting Sydney to a network of close to 90 international, domestic and regional destinations.
Located just eight kilometres from the city centre, Sydney Airport contributes $30.8 billion in economic activity a year, equivalent to 6.4 per cent of the NSW economy. Sydney Airport is a major employer in NSW, generating more than 306,700 direct and indirect jobs, equivalent to 8.9 per cent of NSW employment. Some 29,000 of these jobs are at the airport itself.
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