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Tourism NT

Tourism NT

Access PR conceived and executed an extraordinary one-night-only media event, A Night in the NT, that brought the Northern Territory to Sydney. It was the first multi-sensory event of its kind for the client.

We managed every aspect of event production from conception to delivery and RSVPs, from bringing in red sand to working with the light installation creative team, bringing in NT chef Zach Green for cooking demonstrations and giving guests a VR experience.

We were thrilled to have 45 ‘tier one’ media attend, establish 13 new media relationships for the client and see our concept now being rolled out across different markets.