YouTube changes television, the best April Fool’s Day campaigns and Time Inc. turns to influencers for content creation. Here’s five things in five minutes to wrap up your week.
YouTube is changing television
YouTube has officially entered the realms of Internet TV, offering TV in real time. Find out more about the innovation here.
No, you’re the fool
ICYMI, April Fool’s Day is getting bigger and better every year. Here’s a wrap up of the best April Fool’s Day pranks for 2017.
Time Inc. looks to influencers for content creation
Time Inc. Connect is tapping into the influencer marketing business and will be powered by start-up Speakr. Read more here.
Microsoft asks Who’s In?
Can’t even organise a dog walk in your group chat? Get ready for Microsoft’s new planning app, Who’s In. Read more here.
New social network shakes Twitter’s tail feathers
Will this be the demise of the tweet? Twitter gets a run for its money with new underdog Mastodon, a social network platform that ‘toots’. Wrap your head around the platform here.
Social media March stats:
Did you know 70% of Australians are now Facebook users? Here’s a breakdown of the top five social media channels in Australia:
1. Facebook - 17,000 000 users
2. YouTube - 15,100,000 unique active visitors
3. Instagram - 5,000,000 month active users
4. Snapchat - 4,000,000 daily active users
5. LinkedIn - 4,000,000 monthly active users