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March 30, 2011

CROSSMARK helping Kochie to build small businesses


Australasia’s largest retail marketing agency CROSSMARK will help small businesses grow and realise their potential at the upcoming Kochie’s Business Builders Boot Camp in Sydney, April 7 - 8.

At the event, CROSSMARK Asia Pacific CEO Kevin Moore will lead a Business Bunker session entitled “Growing a successful business” where he will share his own hands-on experience of growing a business from 80 to 1,000 employees over an eight year period.

The Business Bunker is an opportunity for delegates to engage directly with the leading experts and entrepreneurs appearing at the event about common issues they experience in business.

Moore will provide advice and strategies on how to prepare your business to be ‘match fit’ by acting and thinking like a public company and creating and sharing a long term vision with all stakeholders.

Moore will also provide insight into why forming an advisory board matters and how it can help develop your business.

Moore said: “Over the past decade, I have worked as a personal mentor for three or four small business owners each year. I have been able to share those thoughts and feedback with thousands of small business owners in each Kochie’s Business Builders TV program.

Kochie’s Business Builders Boot Camp is just a hugely more effective and productive way of supporting Australian small business owners.  
“I am delighted that CROSSMARK is involved in such as worthy and innovative venture.”

The event’s host, TV presenter David Koch, added “I’m really excited about Boot Camp. We have an amazing line up of many of Australia’s top entrepreneurs and business experts who are going to focus their efforts on making sure that the event is filled with practical “take-homes”.

But I’m particularly excited by the Business Bunker as it’s not every day that you get the chance to sit down and discuss your businesses challenges directly with experts of the calibre of Kevin Moore – it’s an incredible opportunity.”

Kevin will also be sharing his business and retail marketing expertise as a panellist on the “Growing a successful business” and “Sales and marketing Boot Camp Special” sessions.  

Kochie’s Business Builders Boot Camp will take place at The Sydney Convention and Exhibition Centre, Darling Harbour on 7th to 8th April.

For further information visit www.kbbevents.com.au.

For more information, please contact:

Julie Wright                                                                
Access Public Relations                                               
T: +61 2 9279 4844                                                    
M: 0415 545 484                                                         
E: julie@accesspr.com.au

Sarah Shields
Access Public Relations
M: 0408 283 091
E: sarah@accesspr.com.au

About CROSSMARK
CROSSMARK is Australasia’s largest retail marketing services company, with multi-channel expertise across supermarket, mass, convenience, pharmacy, and specialty retail, and serving over 200 manufacturers and brands.  
CROSSMARK works with retailers and manufacturers to market products and brands to consumers in the last six feet of a sale. This includes merchandising and point of sale, product sales training, consumer and staff incentive programs and product sales.