Consumer Lifestyle

March 11, 2010

Mark Cowan to judge international packaging design awards: The 2010 Pentawards


Mark Cowan, chairman of leading Australian branding and design company Cowan, has been named as a judge in the international packaging design awards competition, the Pentawards, for the third consecutive year.

The global awards are based in Belgium and are the only worldwide competition exclusively devoted to packaging design.

Mark Cowan said: “I am delighted to join the Pentawards jury for a third consecutive year, representing Australia’s packaging design industry in this truly global forum.”

Cowan is one of 12 jurors selected to judge this year’s awards, and the only Australian industry representative among peers from France, the UK, the US, Sweden, Japan, Argentina, Holland, China and Taiwan.

In 2009 Cowan Design won a Silver Pentaward for its redesign of Nestle’s Club chocolate range.

The Pentawards will be judged from July to August this year, and the awards will be presented at the European Pavilion at Expo Shanghai on October 4.

For further information, please contact:

Kristy Gordon
Access Public Relations
T: 02 9279 4844
M: 0407 780 635
E: Kristy@accesspr.com.au

About Cowan

Cowan is an Australian-owned, independent, international branding and design company whose philosophy is “effectiveness through design”. FMCG brand design and packaging constitutes 60 per cent of the Cowan portfolio, with additional work expanding into retail branding and store design, and corporate identity. Cowan was established in Melbourne in 1985 by Mark Cowan, who is Chairman. Cowan specialises in brand design and its clients in Melbourne include Heinz, National Foods, Fosters Brewing Group, Mars, Simplot, Nestle Peters and Kraft. Cowan expanded to Sydney 12 years ago with clients including Nestle, Goodman Fielder and Coca-Cola. The company began its international expansion in 2003 opening an office in Vietnam and has since opened in London and Auckland, Beijing and Shanghai. Cowan’s Australian offices consist of 26 Melbourne staff, 25 Sydney and 11 corporate.