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February 22, 2010

BCC AdSystems announces new clients


BCC AdSystems has announced two new client wins: independent media agency Kruse Media and promotional marketing agency Apollo.

Established three years ago and based in Melbourne, Kruse Media has begun using BCC media desktop for its media planning and buying. Specialising in the retail sector, the agency represents some of Australia’s leading brands including haberdashery, home wares, craft and furnishing specialist Spotlight and outdoor and adventure travel superstore Anaconda.

Kruse Media’s Helen Feddersen said: “We’re really excited about the transition to BCC media desktop. We’re certain we will benefit from the ability to liaise electronically with TV networks with proposals, booking requests and holdings. It will also improve the process of reporting, for both our clients and internal purposes.”

Apollo has appointed BCC AdSystems to implement fully integrated accounting solution BCC enterprise.

One of the largest and most awarded promotional marketing agencies across New Zealand and Australia, Apollo’s clients include Foster’s Group, Coca-Cola, Kellogg’s, Nestle and National Foods. It has enjoyed 15 years of consecutive growth and has just been announced as a finalist in the Promotional Marketing category for the 2009 AdNews Agency of the Year Awards and won nine Australasian Promotional Marketing Star Awards last year.

BCC AdSystems Media Managing Director Rob Landsberry said: “We’re thrilled to be appointed by Kruse Media and Apollo and look forward to providing both companies with more effective and reliable software solutions.”

Existing client and part of the STW Group, BADJAR Ogilvy, has this month migrated from BCC AdSystems’ VMS production system onto BCC enterprise.

BADJAR Ogilvy Financial Director James Stroude said of BCC enterprise: “The software is quick, the templates reduce workload incredibly, timesheet alerts are a great step forward and we can now access the data far more easily. We’re looking forward to becoming familiar with the management reporting tools, the budgeting and forecasting tools as well.”

For more information, please contact:

Rob Landsberry
BCC AdSystems
T: (02) 9879 8226
E: rlandsberry@bcc.com.au

Sylvia Geaitani
Access Public Relations
T: (02) 9279 4033
M: 0414 755 162
E: sylvia@accesspr.com.au


About BCC AdSystems

Established in 1978, BCC AdSystems is a privately owned company that specialises in the provision of software and business solutions for advertising agencies, media buying houses, media selling companies and associated organisations. With more than 130 clients in 13 countries, BCC AdSystems continues to consolidate its position as the market leader in Australia and build on its rapidly expanding client base throughout Asia. www.bcc.com.au