Consumer Lifestyle
Pizza Hut announces iPhone app and 3G mobile ordering service
Today Pizza Hut Australia announced it will launch an iPhone app and 3G mobile phone ordering service in the Australian market within the coming months.
The Pizza Hut iPhone app has already been a huge success in the U.S., where there were 150,000 downloads in just 30 days.
Locally, interest in the Pizza Hut iPhone app is hot even before the local version is available, with Australians already attempting to download the U.S. app in the days after it launched.
“There’s an appetite for the Pizza Hut app here and we’re thrilled to be bringing this to Australian pizza lovers. Along with our clever new 3G mobile phone ordering service, it’s never been more fun and convenient to order and enjoy delicious Pizza Hut meals,†said Pizza Hut Australia Marketing Director Valerie Kubizniak.
The U.S. iPhone has impressed not only consumers but the digital industry, receiving rave reviews online and scoring a prestigious MOBI award in New York this month.
In fact, Apple itself has featured the Pizza Hut app in its own advertising!
The Australian app will be as entertaining and as much fun to use as the U.S. app which features a virtual fridge and a free racing game to play while you wait for your pizza.
Kubizniak added Pizza Hut’s soon-to-arrive 3G mobile phone ordering service was another major digital investment for the company that would change the way people ordered their food.
“We have some brilliant new digital innovations to talk about in the coming months – it’s an exciting time,†she said.
For more information, please contact:
Andrea Kerekes
Access PR
T: (02) 9279 4100
M: 0418 427 412
E: andrea@accesspr.com.au
Amanda Ross
Access PR
T: (02) 9279 4100
M: 0414 987 327
E: amanda@accesspr.com.au
About Pizza Hut
As the world’s largest pizza restaurant company with 280 restaurants in Australia and more than 12,000 restaurants around the world, Pizza Hut is a subsidiary of Yum! Brands. The company’s 50 year legacy of leadership and innovation has made it the recognised leader in the $37 billion pizza category. Those hungry for more information can go to the official Pizza Hut Website www.pizzahut.com.au




